Discover the Art of Japan in Every Sip: Premium Yame Tea by Ushijima Seicha
Have you ever truly tasted authentic Japanese tea? ZakZakka is now offering teas from Yame, one of Japan’s most renowned tea-growing regions. Experience genuine Japanese tea - the kind that impresses even the most discerning Japanese palates-now available for purchase in the UK.
The Essence of Yame Tea

Hidden in the mist-covered hills of southern Japan, Yame is one of the country’s most celebrated tea-producing regions. Thanks to its rich soil, clear mountain air and abundant natural spring water, Yame produces teas with remarkable depth of flavour. In addition to its graceful terrain, Yame benefits from warm days and crisp, cool nights, a rare climatic balance that makes it an ideal region for cultivating the finest Japanese tea. Accordingly, Yame has flourished as a center for premium tea production since 1400s, and tea production techniques have been cultivated there. Yame tea is renowned for its mellow umami, a savory flavour, gentle sweetness and elegant aroma. Every sip reflects the harmony between nature and craftsmanship, perfected through centuries of Japanese tea culture.
About Ushijima Seicha
Founded in 1921 in the heart of Yame, Ushijima Seicha has spent a century mastering the art of Japanese tea. Their philosophy is simple yet profound:
To create authentic Yame tea that is not only safe and delicious but also a source of happiness and quiet delight for all who taste it.
By blending traditional techniques with careful innovation in roasting and tea selection, Ushijima Seicha captures the soul of Yame in every cup. Their teas are loved across Japan, and now, they are ready to be enjoyed by tea lovers in the UK.
Three Signature Teas: Perfect for the UK Tea Lover
Houjicha, Roasted Green Tea
Recommended moment: After dinner or during your evening wind-down.
Beautifully roasted and aromatic, Houjicha offers a warm, nutty flavour and soothing amber colour. It’s ideal for unwinding in the evening or pairing with a light meal or dessert.
Genmaicha, Brown Rice Tea
Recommended moment: Mid-morning or as an afternoon pick-me-up
A harmonius blend of green tea and roasted brown rice, Genmaicha delivers a rich toasted aroma and a subtly sweet finish. The comforting flavour of Genmaicha provides a satisfying richness that may ease appetite
Sencha
Recommended moment: Morning refreshment or with a meal-also delightful when served chilled during hot days for a revitalizing treat.
The crown jewel of Yame’s tea culture. This Sencha captures the very essence of Japan’s finest leaf tradition. Fresh, vibrant and full-bodied, it delivers that signature Yame umami and subtle astringency. When brewed with care, it rewards you with an elegant fragrance and a silky texture.
How to Brew Japanese Tea
Houjicha, Genmaicha: https://youtu.be/4KVtq9UXnt4
Sencha: https://youtu.be/HWiKepDepUA
Brewing Yame tea is simple, but attention to detail makes all the difference. Check these short videos for expert tips on how to bring out the best flavour from your leaves and discover the subtle beauty of Japanese tea culture at home.
Savour the Spirit of Japanese Tea
From the misty hills of Yame to your cup, Ushijima Seicha brings the finest Japanese tea straight to the UK. Whether you savour the roasted warmth of Houjicha, the nutty depth of Genmaicha, or the elegant umami of Sencha, each sip is a journey into Japan’s rich tea culture. Discover the art, flavour, and tradition in every cup-and share the joy of authentic Japanese tea with yourself or someone special.
Shop now online and bring home the true taste of Japanese tea!


